Business: Marketing Core Courses
- INB372 International Business Marketing …………………………………. 3
- MKT350 Marketing Fundamentals ……………………………………………… 3
- MKT361 Marketing Strategy ……………………………………………………….. 3
- MKT381 Consumer Behavior ……………………………………………………… 3
- MKT462 Sales & Customer Service …………………………………………….. 3
- MKT482 Marketing Research ……………………………………………………… 3
Total units required for concentration ……………………………………………………. 18
Complementary Business: Marketing Courses
- BUS368 Entrepreneurship …………………………………………………………. 3
- C368 Fundamentals of Advertising ……………………………………….. 3
- C381 Beginning Public Relations …………………………………………… 3
- MGT330 Business Communications …………………………………………… 3
- MKT488 Marketing Internship ……………………………………………………. 3




