Concentration Blocks Overview

IDS Block 1: Business Marketing Concentration

Business: Marketing Core Courses

  • INB372 International Business Marketing………………………………….3
  • MKT350 Marketing Fundamentals………………………………………………3
  • MKT361 Marketing Strategy ………………………………………………………..3
  • MKT381 Consumer Behavior………………………………………………………3
  • MKT462 Sales & Customer Service……………………………………………..3
  • MKT482 Marketing Research ………………………………………………………3

Total units required for concentration …………………………………………………….18

Complementary Business: Marketing Courses

  • BUS368 Entrepreneurship ………………………………………………………….3
  • C368 Fundamentals of Advertising………………………………………..3
  • C381 Beginning Public Relations……………………………………………3
  • MGT330 Business Communications ……………………………………………3
  • MKT488 Marketing Internship…………………………………………………….3
IDS Block 2: Music

Music Core Courses

  • MU121 Computer-Assisted Notation………………………………………..1
  • MU131 Piano Foundations………………………………………………………..1
  • MU141A Music Theory I……………………………………………………………..3
  • MU141B Aural Skills I………………………………………………………………….1
  • MU160/360 Individual Instruction…………………………………………………6
  • MU221 Digital Audio Workstation (DAW) Basics……………………1
  • MU333 Worship and Songs of the Church ……………………………….3
  • Additional Requirement* ……………………………………………………………………..2
  • MU310 University Singers (.5)
  • MU310O University Orchestra (.5)

Total units required for concentration …………………………………………………….18

*Four semesters.

IDS Blocks 3 & 4

Block 3: Interdisciplinary Focus (18 units) will be developed by the student along with their advisor and department chair approval. It must include the Internship and Capstone course.

Block 4: For students who desire to add an additional concentration of study to their program, an optional Block 4 may be chosen. If a Block 4 is chosen, the Course 1 and Course 2 electives from Block 3 will be deemed fulfilled.