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Business Administration

81

UNDERGRADUATE PROGRAMS

location and layout, inventory control, quality

assurance, and job design.

Prerequisite: BUS310.

MGT330 Business Communications (3)

Presents comprehensive coverage of the major

concepts and principles of the human communication

process and analysis of the various forms of

communication used by managers. The media of

managerial communication include verbal delivery,

as well as written letters, reports, memoranda, etc.

MGT351 Human Resource Management (3)

A study of the human factors in business, including

the total employee-employer relationship: job

analysis, selection, training, transfer, promotion,

dismissal of employees, and industrial relations.

MGT439 Ministry Administration Practicum (1)

Through the process of observing and interviewing

ministry administrators, the student seeks to

discover the job descriptions, routines, attitudes,

difficulties, and rewards inherent in Christian ministry

administration.

MKT350 Marketing Fundamentals (3)

An introduction to marketing management in relation

to the total business environment. Involves a study

from the conception of the idea for goods or services

to its ultimate utilization by the consumer with

emphasis on major decision areas and tools.

MKT361 Marketing Strategy (3)

This course provides students the opportunity

to leverage the marketing, managerial, and

analytical tools that he or she has acquired in

making strategic marketing decisions. The course

will emphasize contemporary marketing best

practices and provide students the opportunity to

generate marketing products.

Prerequisite: MKT350

MKT381 Consumer Behavior (3)

This course uses a multidisciplinary approach to

understand, explain, and predict consumer behavior

with the intent of leveraging this knowledge to make

informed marketing decisions. The course will also

include an examination of behavior based marketing

decisions from an ethical perspective.

ethics, values, and strategies that shape and guide the

believer, the church, and the company in the global

business enterprise.

INB361 International Economics and Trade

(3)

The course includes a comprehensive study of

international trade theory, international trade policy,

the balance of payments, foreign exchange markets,

exchange rates, open-economy macroeconomics,

and the international monetary system.

Prerequisite:

ECN200.

INB372 International Business Marketing

The course includes a comprehensive study of

international marketing conditions and constant

changes. Topics include foreignmarket research; trade

promotion; political, legal, economic, and cultural

environments; product and service adaptability; and

multinational competition.

Prerequisite: MKT350.

INB488 International Business Experience (3)

The student will visit a for-profit and/or a not-

for-profit enterprise outside the United States

with the goals of observing, contributing to, and

evaluating the organization(s).

Prerequisite INB311.

MGT299, 399, 499DirectedStudies inManagement

(1-3)

Opportunities for the student to pursue individual

studies of interest in management at a high level of

sophistication. Independent study and research will

be encouraged

. Prerequisite: permission of the department

chair.

MGT310 Management Theory (3)

An examination of the fundamentals of managerial

functions and the basic concepts and principles

of modern management. Emphasis is placed on

the interrelationships of planning, organizing,

controlling, decision-making, and accepted practices

used in directing the activities of an organization in

the achievement of desired objectives.

MGT321 Decision Science Fundamentals (3)

An overview of the scientific methods available to

the managerial decision maker. Topics include linear

programming, the transportation problem, queuing,

simulation, project management, forecasting, facility

MARKETING

MANAGEMENT